Sales and Marketing have long leveraged analytics to gain a competitive edge. Today, its use has expanded significantly across other departments like HR and Finance, as leadership teams increasingly recognize the impact of data-driven decision-making.
What "Analytics for Operations & Planning" entails can vary widely between organizations — from demand forecasting and people analytics to IoT, workforce planning, predictive maintenance, and supply chain efficiency. These needs are highly specific, as each business operates in its own unique context.
Tackling planning challenges requires solutions that combine the right mix of forecasting and optimization techniques. AI-powered, self-learning systems open up new, innovative ways for businesses to approach operations and drive continuous improvement.